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The Brighton Collectibles Purchase Email & Unboxing Experience
Dec 3, 2018

The Brighton Collectibles Purchase Email & Unboxing Experience

Even though transactional emails see 8x more opens and clicks than any other type of email — and can generate 6x more revenue — it’s shocking to see how many companies fall short. In our unboxing blog series we take a look at the transactional emails of the biggest and most popular retailers. Join us to see what’s working, what’s not, and apply these learnings to your own transactional emails.   Trying on Brighton Brighton Collectibles, simply known as Brighton, was founded in 1991 by high school sweethearts Terri and Jerry Kohl. What began as a single collection of belts has …

By Sarah Kellner
Big Lots’ Purchase Email & Unboxing Experience
Oct 22, 2018

Big Lots’ Purchase Email & Unboxing Experience

Even though transactional emails see 8x more opens and clicks than any other type of email — and can generate 6x more revenue — it’s shocking to see how many companies fall short. In our unboxing blog series we take a look at the transactional emails of the biggest and most popular retailers. Join us to see what’s working, what’s not, and apply these learnings to your own transactional emails.   What’s the Deal with Big Lots? Big Lots is an American discount retailer, headquartered in Columbus, Ohio, with more than 1,400 stores in 48 states. Big Lots traces its roots …

By Sarah Kellner
Target’s Purchase Email & Unboxing Experience
Aug 20, 2018

Target’s Purchase Email & Unboxing Experience

Even though transactional emails see 8x more opens and clicks than any other type of email — and can generate 6x more revenue — it’s shocking to see how many companies fall short. In our unboxing blog series we take a look at the transactional emails of the biggest and most popular retailers. Join us to see what’s working, what’s not, and apply these learnings to your own transactional emails.   Does Target Hit the Mark? You may already know that Target is the second largest big box discount store in the country (following Walmart), but did you know they’ve been …

By Sarah Kellner
REI’s Purchase Email & Unboxing Experience
Jul 16, 2018

REI’s Purchase Email & Unboxing Experience

Even though transactional emails see 8x more opens and clicks than any other type of email — and can generate 6x more revenue — it’s shocking to see how many companies fall short. In our unboxing blog series we take a look at the transactional emails of the biggest and most popular retailers. Join us to see what’s working, what’s not, and apply these learnings to your own transactional emails.   Exploring REI Recreational Equipment, Inc., more commonly known as REI, was founded in Seattle, Washington in 1938 as a co-operative to help outdoor enthusiasts acquire quality climbing gear at reasonable …

By Sarah Kellner
Banana Republic’s Purchase Email & Unboxing Experience
Jun 18, 2018

Banana Republic’s Purchase Email & Unboxing Experience

Even though transactional emails see 8x more opens and clicks than any other type of email — and can generate 6x more revenue — it’s shocking to see how many companies fall short. In our unboxing blog series we take a look at the transactional emails of the biggest and most popular retailers. Join us to see what’s working, what’s not, and apply these learnings to your own transactional emails.   Thoughts on Banana Republic The Banana Republic Travel & Safari Clothing Company was a safari-themed clothing and accessories retailer founded in 1978 by Mel and Patricia Ziegler. In 1983, the …

By Sarah Kellner
MM.LaFleur Purchase Email & Unboxing Experience
Apr 23, 2018

MM.LaFleur Purchase Email & Unboxing Experience

Even though transactional emails see 8x more opens and clicks than any other type of email — and can generate 6x more revenue — it’s shocking to see how many companies fall short. In our unboxing blog series we take a look at the transactional emails of the biggest and most popular retailers. Join us to see what’s working, what’s not, and apply these learnings to your own transactional emails.   Up Close and Personal with MM.LaFleur Sleek, stylish, unfussy – those three words describe everything about the women’s fashion retailer MM.LaFleur, from its clothing line to the emails and website …

By Carl Sednaoui
The BarkBox Purchase Email & Unboxing Experience
Apr 18, 2018

The BarkBox Purchase Email & Unboxing Experience

Even though transactional emails see 8x more opens and clicks than any other type of email — and can generate 6x more revenue — it’s shocking to see how many companies fall short. In our unboxing blog series we take a look at the transactional emails of the biggest and most popular retailers. Join us to see what’s working, what’s not, and apply these learnings to your own transactional emails. Spending Time with BarkBox BarkBox, a company full of self-described “crazy dog people,” offers a monthly subscription box of themed dog toys and treats. They’ve been delivering happiness to dog lovers …

By Sarah Kellner
Dollar Shave Club’s Purchase Email & Unboxing Experience
Mar 20, 2018

Dollar Shave Club’s Purchase Email & Unboxing Experience

Even though transactional emails see 8x more opens and clicks than any other type of email — and can generate 6x more revenue — it’s shocking to see how many companies fall short. In our unboxing blog series we take a look at the transactional emails of the biggest and most popular retailers. Join us to see what’s working, what’s not, and apply these learnings to your own transactional emails.   Spending Time with Dollar Shave Club Dollar Shave Club is a service that delivers razors and other grooming products to customers in North America, the UK, and Australia. Unlike other …

By Sarah Kellner
The Dillard’s Purchase Email & Unboxing Experience
Feb 22, 2018

The Dillard’s Purchase Email & Unboxing Experience

Even though transactional emails see 8x more opens and clicks than any other type of email — and can generate 6x more revenue — it’s shocking to see how many companies fall short. In our unboxing blog series we take a look at the transactional emails of the biggest and most popular retailers. Join us to see what’s working, what’s not, and apply these learnings to your own transactional emails.   A Closer Look at Dillard’s Dillard’s is a department store chain founded in 1938 and is headquartered in Little Rock, Ark. Unlike most national retailers, Dillard’s remains focused on family. …

By Sarah Kellner
Sephora’s Purchase Email & Unboxing Experience
Jan 31, 2018

Sephora’s Purchase Email & Unboxing Experience

Even though transactional emails see 8x more opens and clicks than any other type of email — and can generate 6x more revenue — it’s shocking to see how many companies fall short. In our unboxing blog series we take a look at the transactional emails of the biggest and most popular retailers. Join us to see what’s working, what’s not, and apply these learnings to your own transactional emails.   Seeing What Sephora’s Made of Sephora is a luxury beauty product retailer with 2,300 stores globally and 430 stores in the Americas. Sephora opened the doors to its first brick-and-mortar …

By Sarah Kellner
Chico’s Purchase Email & Unboxing Experience
Jan 17, 2018

Chico’s Purchase Email & Unboxing Experience

Even though transactional emails see 8x more opens and clicks than any other type of email — and can generate 6x more revenue — it’s shocking to see how many companies fall short. In our unboxing blog series we take a look at the transactional emails of the biggest and most popular retailers. Join us to see what’s working, what’s not, and apply these learnings to your own transactional emails.   Trying on Chico’s Chico’s began in 1983 as a small boutique in Sanibel Island, Florida selling Mexican folk art and cotton sweaters. They’ve since expanded to 700 boutiques nationwide selling …

By Sarah Kellner
NET-A-PORTER’s Purchase Email & Unboxing Experience
Dec 5, 2017

NET-A-PORTER’s Purchase Email & Unboxing Experience

Even though transactional emails see 8x more opens and clicks than any other type of email — and can generate 6x more revenue — it’s shocking to see how many companies fall short. In our unboxing blog series we take a look at the transactional emails of the biggest and most popular retailers. Join us to see what’s working, what’s not, and apply these learnings to your own transactional emails.   A Winning Combo of Editorial and E-Commerce Content As a luxury fashion e-commerce company, NET-A-PORTER offers clothes, shoes, bags and accessories from top designer brands including Christian Louboutin and Matthew …

By Carl Sednaoui
Anthropologie’s Purchase Email & Unboxing Experience
Dec 1, 2017

Anthropologie’s Purchase Email & Unboxing Experience

Even though transactional emails see 8x more opens and clicks than any other type of email — and can generate 6x more revenue — it’s shocking to see how many companies fall short. In our unboxing blog series we take a look at the transactional emails of the biggest and most popular retailers. Join us to see what’s working, what’s not, and apply these learnings to your own transactional emails.   Let’s Study Anthropologie Today we’ll be analyzing Anthropologie, a retailer established in 1992 that has grown to 200 brick-and-mortar locations worldwide as well as an e-commerce site. Their product offerings …

By Sarah Kellner
The Adidas Purchase Email & Unboxing Experience
Nov 20, 2017

The Adidas Purchase Email & Unboxing Experience

Even though transactional emails see 8x more opens and clicks than any other type of email — and can generate 6x more revenue — it’s shocking to see how many companies fall short. In our unboxing blog series we take a look at the transactional emails of the biggest and most popular retailers. Join us to see what’s working, what’s not, and apply these learnings to your own transactional emails.   Kicking Things Off with adidas Adidas was founded in Germany in 1949 by Adolf Dassler, whose nickname was “Adi.” He combined this with his last name to form the globally …

By Sarah Kellner