This week we asked: Who thought email could be so innovative? As is often the case, this week’s #EmailsWeLove show you just can’t keep a good email marketer down.


Candy Club

This Just In: Free Shipping + Something Extra 👀

Who doesn’t love free shipping *and* an extra 10% off your first order? That’s the deal from cool candy curator @lovecandyclub. And in case you missed “free shipping” in the subject line, the email’s pastel delivery van #GIF reminds you!

Candy Club - This Just In: Free Shipping + Something Extra 👀


Men's Wearhouse

Brighten someone's day with a look that pops!

Staying upbeat: in a locked down world it’s not always easy. Yet that’s the groove of this “good vibes” email from @menswearhouse. “Now more than ever,” the copy says, “smiling is essential.” Thanks for giving us something to smile about!

Men's Wearhouse - Brighten someone's day with a look that pops!


Stitch Fix

MailCharts, It's Almost Your Birthday!

This creative triggered email from personal style service @stitchfix uses an animated #GIF to “unpack” a box of fun new clothes and accessories the brand can send you to “celebrate your birthday in style”. Plus they add: You deserve it.

Stitch Fix - MailCharts, It's Almost Your Birthday!


EyeBuyDirect

Look no further!

The wordplay gurus at @EyeBuyDirect went short on the subject line and longer on the headline inside: free compliments with every frame. Plus they help you shop for flattering frames for your face shape (are we oval, round or rectangular?)

EyeBuyDirect - Look no further!


UNIQLO

Who thought clothing could be so innovative? (Hint: we did)

@UniqloUSA‘s subject line asks Who thought clothing could be so innovative?, but we ask Who thought email could be so innovative? This browse-abandoner discount promo recommends clothes based on the recipient’s *local* weather. Awesome!

UNIQLO - Who thought clothing could be so innovative? (Hint: we did)

 

Post tags   #EmailsWeLove