Doing anything with confidence isn’t easy these days, so this week’s #EmailsWeLove salute brands that showed some creativity and gumption going after everyone from Father’s Day shoppers to folks longing to, you know, go on vacation.


Secret Escapes UK

Make travel plans with confidence

Travel experts @secret_escapes know what they’re up against promoting #travel plans these days, so their email reassures subscribers with a new SafeStay policy plus 10 attractive, *fully refundable* getaway deals. Impressive.

Secret Escapes Staysafe We take care of every trip Introducing our SafeStay


SNOWE

This is not a drill

This is not a drill: that’s the provocative subject line home essentials brand @snowehome uses for this clever cart abandoner email … yet the headline inside’s even more attention-grabbing. Awesome, dudes.

Today's your last chance for 10% off SNOWE YOUR 10% OFF IS ABOUT TO EXPIRE


Barebones Living

Twice As Nice • Half The Price •

Outdoor life brand @BarebonesLiving impressed us with this handsome email’s inventive #BOGO offer, complete with suggested pairings and the *perfect* promo code: PERFECTPAIR

*Offer valid until June 07, 2020 at 11:59 pm PST. Cannot combine with any o


Sperry

Mailcharts, Need Style Inspiration?

Got #Instagram influencers? Footwear brand @sperry shows us how to take advantage of their clout to “pull off any look with the right pair for work & beyond”. Nicely done, guys.

INSIDE: How to wear our shoes. SPERRY ALWAYS FREE SHIPPING AUTHENTIC YOU. I


UrbanStems

The gift that grows

#FathersDay2020 may be over, but we had to give a shout out to this inventive email from online gifting company @UrbanStems for its willingness to flout gender stereotypes with fun plant-based gift ideas for dad. 

Make his Sunday. Celebrate Dad's Day. Father's Day is June 21st. Give him t