When Movable Ink recently created a new vodcast, Ink Tank (click to sign-up so you don’t miss upcoming editions!), we were thrilled that Alison Lindland, SVP of Strategy at Movable Ink, invited our very own Tom Buchok to be her first guest.

Together the two took on some of the surprising trends in email marketing right now amidst the challenges of the coronavirus outbreak. They also sized up emerging trends in email engagement, how marketers are changing up their email campaigns and how they can stand out from the pack in a sea of “COVID-19 Update” subject lines.

Check out their conversation: