Baby email marketing overview

Total Emails

95,955

Total Brands

53

Total Journeys

443

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Baby email marketing data and campaign insights

Data from the last 90 days.

Sending Behavior Insights

  • Average emails sent / week 5.44
  • vs. Last Year -6.67%
  • vs. MailCharts Index 304.52%

View Sending behavior trends

How often are brands sending emails?

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Promotional Rate Insights

  • Average promotion rate 59.04%
  • vs. Last Year 11.94%
  • vs. MailCharts Index 244.68%

View promotional trends

How often do emails include a promotion?

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Subject Line Insights

  • Average subject line length 38 characters
  • MailCharts Index 19 characters

View popular subject line terms

What are brands talking about?

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Baby ecommerce lifecycle campaigns and user journeys

  • Welcome series

    Company Journey
  • Cart abandonment

    Company Journey
  • Purchaser

    Company Journey

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Plan upcoming campaigns and promotions

  • Understand and track send volume and activity
  • View the most popular subject lines terms and phrases
  • Discover the most popular Baby email subject line trends
  • Unlock thousands of Baby email examples

Optimize journeys and triggered campaigns

  • View recently tracked email journeys
  • Understand the email frequency and patterns of tracked journeys

Benchmark and analyze your competition

  • Benchmark key metrics against the brands in MailCharts’ database.
  • Visualize weekly sending and promotional activity compared to last year

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Email marketers also search for:

The Honest Company
  • USA
  • 1,822 emails received
Groovystyle Baby (UK)
  • -
  • 72 emails received
Baby Jogger
  • -
  • 172 emails received
Graco Baby Products
  • USA
  • 686 emails received
See Kai Run
  • USA
  • 712 emails received
buybuy BABY
  • -
  • 2,652 emails received
4moms
  • -
  • 529 emails received
California Baby
  • -
  • 443 emails received