Nike email marketing overview


One Bowerman Dr, Beaverton, OR, USA


E-commerce, Apparel & Footwear, Sporting Goods

Emails received


Nike email marketing trends & campaign insights

Data from the last 90 days.

How many emails has Nike sent over the past 90 days?
Nike send volume
3.38 emails / week
How does Nike send volume compare?
  • 4% vs last year
  • 2% vs MailCharts

How often does Nike send discounts and promotions?

of the emails Nike sends includes a discount or promotion.

What is the day Nike sends the most emails?

is the most popular day Nike sends emails.

How long are the subject lines in Nike email campaigns?

32 characters
is the average subject line length of Nike emails.

Nike email campaigns and trends

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Nike ecommerce lifecycle campaigns and user journeys

  • Welcome series

    Start date: 24 Jan 2020
  • Cart abandonment

    Start date: 30 Mar 2020
  • Purchaser

    Start date: 20 Jul 2020

MailCharts Pro plans have thousands of end-to-end ecommerce lifecycle and triggered user journeys for ecommerce brands. Build and optimize welcome emails, cart abandonment , purchase receipts, shipping notifications, and more.

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Plan upcoming campaigns and promotions

  • Understand and track send volume and activity
  • View the most popular subject lines terms and phrases
  • Discover new and trending emojis
  • Track how often brands send discounts and promotions

Optimize journeys and triggered campaigns

  • View end-to-end ecommerce lifecycle campaigns, like cart abandonment and post-purchase upsells.
  • Build and enhance based on the messaging, cadence and strategic patterns from thousands of top brands.

Benchmark and analyze your competition

  • Benchmark key metrics against the brands in MailCharts’ database.
  • Visualize weekly sending and promotional activity compared to last year

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Similar brands

Adidas USA
  • Germany
  • 2,417 emails received
Columbia Sportswear
  • USA
  • 1,391 emails received
Foot Locker
  • USA
  • 2,818 emails received
  • Canada
  • 1,844 emails received