MailCharts Index

Best Western Hotels & Resorts email marketing overview

Total Emails

643

Total Journeys

8

Industries

Travel & Tourism

Latest emails

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Best Western Hotels & Resorts email marketing data and campaign insights

Data from the last 90 days.

Sending Behavior Insights

  • Average emails sent / week 1.71
  • vs. Last Year -14%
  • vs. MailCharts Index -43%

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How often are brands sending emails?

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Promotional Rate Insights

  • Average promotion rate 72%
  • vs. Last Year 7%
  • vs. MailCharts Index 89%

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How often do emails include a promotion?

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Subject Line Insights

  • Average subject line length 31 characters
  • MailCharts Index 35 characters

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What are brands talking about?

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Best Western Hotels & Resorts ecommerce lifecycle campaigns and user journeys

  • Welcome series

    Start date: 09 Nov 2017
    Company Journey
  • Cart abandonment

    Start date: 18 Sep 2020
    Company Journey
  • Purchaser

    Company Journey

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  • Benchmark key metrics against the brands in MailCharts’ database.
  • Visualize weekly sending and promotional activity compared to last year

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