De Beers email marketing overview


45 Old Bond St, Mayfair, London W1S 4QT, UK


E-commerce, Jewelry, Watches & Luxury Goods

Emails received


De Beers email marketing trends & campaign insights

Data from the last 90 days.

How many emails has De Beers sent over the past 90 days?
De Beers send volume
1.76 emails / week
How does De Beers send volume compare?
  • 2% vs last year
  • 3% vs MailCharts

How often does De Beers send discounts and promotions?

of the emails De Beers sends includes a discount or promotion.

What is the day De Beers sends the most emails?

is the most popular day De Beers sends emails.

How long are the subject lines in De Beers email campaigns?

24 characters
is the average subject line length of De Beers emails.

De Beers email campaigns and trends

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De Beers ecommerce lifecycle campaigns and user journeys

  • Welcome series

    Start date: 23 Jul 2017
  • Cart abandonment

    Start date: 09 Jul 2020
  • Purchaser

MailCharts Pro plans have thousands of end-to-end ecommerce lifecycle and triggered user journeys for ecommerce brands. Build and optimize welcome emails, cart abandonment , purchase receipts, shipping notifications, and more.

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Plan upcoming campaigns and promotions

  • Understand and track send volume and activity
  • View the most popular subject lines terms and phrases
  • Discover new and trending emojis
  • Track how often brands send discounts and promotions

Optimize journeys and triggered campaigns

  • View end-to-end ecommerce lifecycle campaigns, like cart abandonment and post-purchase upsells.
  • Build and enhance based on the messaging, cadence and strategic patterns from thousands of top brands.

Benchmark and analyze your competition

  • Benchmark key metrics against the brands in MailCharts’ database.
  • Visualize weekly sending and promotional activity compared to last year

Get free access to email marketing data from De Beers and thousands of other brands

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