Goop email marketing overview
Data since
2013
Latest emails from Goop
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Goop email marketing data and campaign insights
Data from the last 90 days.
Sending Behavior Insights
- Average emails sent / week 3.43
- vs. Last Year 14%
- vs. MailCharts Index 71%
View Sending behavior trends
How often are brands sending emails?
Access more trends and insights in our Industry Overviews, included with a free MailCharts account.
Promotional Rate Insights
- Average promotion rate 30%
- vs. Last Year 88%
- vs. MailCharts Index -23%
View promotional trends
How often do emails include a promotion?
Access more trends and insights in our Industry Overviews, included with a free MailCharts account.
Subject Line Insights
- Average subject line length 25 characters
- MailCharts Index 34 characters
View popular subject line terms
What are brands talking about?
Access more trends and insights in our Industry Overviews, included with a free MailCharts account.
We detected Goop is using Emarsys.
MailCharts detects ESPs and technologies used in any email—including advanced analytics, dynamic content, remarketing pixels, and more.
Interested in understanding exactly what technology powers a company’s email program?
Goop ecommerce lifecycle campaigns and user journeys
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Welcome series
Start date: 21 May 2018
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Cart abandonment
Start date: 12 Oct 2020 -
Purchaser
MailCharts Pro plans have thousands of end-to-end ecommerce lifecycle and triggered user journeys for ecommerce brands. Get insights on Goop’s marketing strategy to help you build and optimize your email sequences and user journeys.
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