Lufthansa email marketing overview


Cologne, Germany



Emails received


Lufthansa email marketing trends & campaign insights

Data from the last 90 days.

How many emails has Lufthansa sent over the past 90 days?
Lufthansa send volume
0.59 emails / week
How does Lufthansa send volume compare?
  • 1% vs last year
  • 3% vs MailCharts

How often does Lufthansa send discounts and promotions?

of the emails Lufthansa sends includes a discount or promotion.

What is the day Lufthansa sends the most emails?

is the most popular day Lufthansa sends emails.

How long are the subject lines in Lufthansa email campaigns?

35 characters
is the average subject line length of Lufthansa emails.

Lufthansa email campaigns and trends

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Lufthansa ecommerce lifecycle campaigns and user journeys

  • Welcome series

    Start date: 08 Oct 2020
  • Cart abandonment

    Start date: 18 Sep 2020
  • Purchaser

MailCharts Pro plans have thousands of end-to-end ecommerce lifecycle and triggered user journeys for ecommerce brands. Build and optimize welcome emails, cart abandonment , purchase receipts, shipping notifications, and more.

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Get free access to email marketing data from Lufthansa and thousands of other brands

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Plan upcoming campaigns and promotions

  • Understand and track send volume and activity
  • View the most popular subject lines terms and phrases
  • Discover new and trending emojis
  • Track how often brands send discounts and promotions

Optimize journeys and triggered campaigns

  • View end-to-end ecommerce lifecycle campaigns, like cart abandonment and post-purchase upsells.
  • Build and enhance based on the messaging, cadence and strategic patterns from thousands of top brands.

Benchmark and analyze your competition

  • Benchmark key metrics against the brands in MailCharts’ database.
  • Visualize weekly sending and promotional activity compared to last year

Get free access to email marketing data from Lufthansa and thousands of other brands

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