The Body Shop email marketing overview

Location

New City Court, 20 St Thomas St, Camberwell, London SE1, UK

Industries

E-commerce, Cosmetics, Retail

Emails received

1,041

The Body Shop email marketing trends & campaign insights

Data from the last 90 days.

How many emails has The Body Shop sent over the past 90 days?
The Body Shop send volume
4.53 emails / week
How does The Body Shop send volume compare?
  • 4% vs last year
  • 3% vs MailCharts
    database

How often does The Body Shop send discounts and promotions?

98%
of the emails The Body Shop sends includes a discount or promotion.

What is the day The Body Shop sends the most emails?

Sunday
is the most popular day The Body Shop sends emails.

How long are the subject lines in The Body Shop email campaigns?

30 characters
is the average subject line length of The Body Shop emails.

The Body Shop email campaigns and trends

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The Body Shop ecommerce lifecycle campaigns and user journeys

  • Welcome series

    Start date: 01 Dec 2018
  • Cart abandonment

    Start date: 13 Feb 2020
  • Purchaser

    Start date: 11 Jun 2020

MailCharts Pro plans have thousands of end-to-end ecommerce lifecycle and triggered user journeys for ecommerce brands. Build and optimize welcome emails, cart abandonment , purchase receipts, shipping notifications, and more.

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Plan upcoming campaigns and promotions

  • Understand and track send volume and activity
  • View the most popular subject lines terms and phrases
  • Discover new and trending emojis
  • Track how often brands send discounts and promotions

Optimize journeys and triggered campaigns

  • View end-to-end ecommerce lifecycle campaigns, like cart abandonment and post-purchase upsells.
  • Build and enhance based on the messaging, cadence and strategic patterns from thousands of top brands.

Benchmark and analyze your competition

  • Benchmark key metrics against the brands in MailCharts’ database.
  • Visualize weekly sending and promotional activity compared to last year

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