Hallmark email marketing overview


7322 Southwest Fwy #630, Houston, TX 77074-2015, US


E-commerce, Retail, Media

Emails received


Hallmark email marketing trends & campaign insights

Data from the last 90 days.

How many emails has Hallmark sent over the past 90 days?
Hallmark send volume
2.61 emails / week
How does Hallmark send volume compare?
  • 3% vs last year
  • 3% vs MailCharts

How often does Hallmark send discounts and promotions?

of the emails Hallmark sends includes a discount or promotion.

What is the day Hallmark sends the most emails?

is the most popular day Hallmark sends emails.

How long are the subject lines in Hallmark email campaigns?

46 characters
is the average subject line length of Hallmark emails.

Hallmark email campaigns and trends

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Hallmark ecommerce lifecycle campaigns and user journeys

  • Welcome series

    Start date: 03 Jul 2020
  • Cart abandonment

    Start date: 03 Jul 2020
  • Purchaser

    Start date: 10 Sep 2018

MailCharts Pro plans have thousands of end-to-end ecommerce lifecycle and triggered user journeys for ecommerce brands. Build and optimize welcome emails, cart abandonment , purchase receipts, shipping notifications, and more.

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Plan upcoming campaigns and promotions

  • Understand and track send volume and activity
  • View the most popular subject lines terms and phrases
  • Discover new and trending emojis
  • Track how often brands send discounts and promotions

Optimize journeys and triggered campaigns

  • View end-to-end ecommerce lifecycle campaigns, like cart abandonment and post-purchase upsells.
  • Build and enhance based on the messaging, cadence and strategic patterns from thousands of top brands.

Benchmark and analyze your competition

  • Benchmark key metrics against the brands in MailCharts’ database.
  • Visualize weekly sending and promotional activity compared to last year

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