Benefit Cosmetics email marketing overview


225 Bush St #20, San Francisco, CA 94104-4279, US

Emails received


Latest Email Campaigns from Benefit Cosmetics

Benefit Cosmetics email marketing trends & campaign insights

Data from the last 90 days.

How many emails has Benefit Cosmetics sent over the past 90 days?
Benefit Cosmetics send volume
3.16 emails / week
How does Benefit Cosmetics send volume compare?
  • 3% vs last year
  • 2% vs MailCharts

How often does Benefit Cosmetics send discounts and promotions?

of the emails Benefit Cosmetics sends includes a discount or promotion.

What is the day Benefit Cosmetics sends the most emails?

is the most popular day Benefit Cosmetics sends emails.

How long are the subject lines in Benefit Cosmetics email campaigns?

43 characters
is the average subject line length of Benefit Cosmetics emails.

Benefit Cosmetics email campaigns and trends

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Benefit Cosmetics ecommerce lifecycle campaigns and user journeys

  • Welcome series

    Start date: 06 Mar 2020
  • Cart abandonment

    Start date: 12 Oct 2020
  • Purchaser

MailCharts Pro plans have thousands of end-to-end ecommerce lifecycle and triggered user journeys for ecommerce brands. Get insights on Benefit Cosmetics’s marketing strategy to help you build and optimize your email sequences and user journeys.

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Plan upcoming campaigns and promotions

  • Understand and track send volume and activity
  • View the most popular subject lines terms and phrases
  • Discover new and trending emojis
  • Track how often brands send discounts and promotions

Optimize journeys and triggered campaigns

  • View end-to-end ecommerce lifecycle campaigns, like cart abandonment and post-purchase upsells.
  • Build and enhance based on the messaging, cadence and strategic patterns from thousands of top brands.

Benchmark and analyze your competition

  • Benchmark key metrics against the brands in MailCharts’ database.
  • Visualize weekly sending and promotional activity compared to last year

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