Boscov's email marketing overview


Reading, PA, USA


Retail, Apparel & Footwear, Housewares, Furniture, Jewelry, Watches & Luxury Goods, Cosmetics, E-commerce

Emails received


Boscov's email marketing trends & campaign insights

Data from the last 90 days.

How many emails has Boscov's sent over the past 90 days?
Boscov's send volume
6.86 emails / week
How does Boscov's send volume compare?
  • 5% vs last year
  • 3% vs MailCharts

How often does Boscov's send discounts and promotions?

of the emails Boscov's sends includes a discount or promotion.

What is the day Boscov's sends the most emails?

is the most popular day Boscov's sends emails.

How long are the subject lines in Boscov's email campaigns?

37 characters
is the average subject line length of Boscov's emails.

Boscov's email campaigns and trends

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Boscov's ecommerce lifecycle campaigns and user journeys

  • Welcome series

    Start date: 15 May 2018
  • Cart abandonment

    Start date: 28 May 2020
  • Purchaser

    Start date: 26 Dec 2017

MailCharts Pro plans have thousands of end-to-end ecommerce lifecycle and triggered user journeys for ecommerce brands. Build and optimize welcome emails, cart abandonment , purchase receipts, shipping notifications, and more.

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Plan upcoming campaigns and promotions

  • Understand and track send volume and activity
  • View the most popular subject lines terms and phrases
  • Discover new and trending emojis
  • Track how often brands send discounts and promotions

Optimize journeys and triggered campaigns

  • View end-to-end ecommerce lifecycle campaigns, like cart abandonment and post-purchase upsells.
  • Build and enhance based on the messaging, cadence and strategic patterns from thousands of top brands.

Benchmark and analyze your competition

  • Benchmark key metrics against the brands in MailCharts’ database.
  • Visualize weekly sending and promotional activity compared to last year

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