HarperCollins email marketing overview
Data since
2013
Latest emails from HarperCollins
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HarperCollins email marketing data and campaign insights
Data from the last 90 days.
Sending Behavior Insights
- Average emails sent / week 6.50
- vs. Last Year 8%
- vs. MailCharts Index 225%
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How often are brands sending emails?
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Promotional Rate Insights
- Average promotion rate 2%
- vs. Last Year -78%
- vs. MailCharts Index -95%
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How often do emails include a promotion?
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Subject Line Insights
- Average subject line length 22 characters
- MailCharts Index 35 characters
View popular subject line terms
What are brands talking about?
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We detected HarperCollins is using Sailthru.
MailCharts detects ESPs and technologies used in any email—including advanced analytics, dynamic content, remarketing pixels, and more.
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HarperCollins ecommerce lifecycle campaigns and user journeys
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Welcome series
Start date: 14 Jun 2017
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Cart abandonment
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Purchaser
MailCharts Pro plans have thousands of end-to-end ecommerce lifecycle and triggered user journeys for ecommerce brands. Get insights on HarperCollins’s marketing strategy to help you build and optimize your email sequences and user journeys.
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