MLB email marketing overview


245 Park Avenue, New York, NY 10167, USA


Sporting Goods

Emails received


MLB email marketing trends & campaign insights

Data from the last 90 days.

How many emails has MLB sent over the past 90 days?
MLB send volume
10.91 emails / week
How does MLB send volume compare?
  • 12% vs last year
  • 3% vs MailCharts

How often does MLB send discounts and promotions?

of the emails MLB sends includes a discount or promotion.

What is the day MLB sends the most emails?

is the most popular day MLB sends emails.

How long are the subject lines in MLB email campaigns?

45 characters
is the average subject line length of MLB emails.

MLB email campaigns and trends

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MLB ecommerce lifecycle campaigns and user journeys

  • Welcome series

    Start date: 08 Oct 2020
  • Cart abandonment

    Start date: 07 Jul 2018
  • Purchaser

MailCharts Pro plans have thousands of end-to-end ecommerce lifecycle and triggered user journeys for ecommerce brands. Build and optimize welcome emails, cart abandonment , purchase receipts, shipping notifications, and more.

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Plan upcoming campaigns and promotions

  • Understand and track send volume and activity
  • View the most popular subject lines terms and phrases
  • Discover new and trending emojis
  • Track how often brands send discounts and promotions

Optimize journeys and triggered campaigns

  • View end-to-end ecommerce lifecycle campaigns, like cart abandonment and post-purchase upsells.
  • Build and enhance based on the messaging, cadence and strategic patterns from thousands of top brands.

Benchmark and analyze your competition

  • Benchmark key metrics against the brands in MailCharts’ database.
  • Visualize weekly sending and promotional activity compared to last year

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Similar brands

  • USA
  • 588 emails received
Major League Soccer
  • -
  • 1,535 emails received
National Basketball Association (NBA)
  • USA
  • 6,948 emails received
  • USA
  • 6,651 emails received