River Island (UK) email marketing overview


Westgate, London W5 1DR, UK


Apparel & Fashion, Apparel & Footwear, Retail, E-commerce

Emails received


River Island (UK) email marketing trends & campaign insights

Data from the last 90 days.

How many emails has River Island (UK) sent over the past 90 days?
River Island (UK) send volume
1.12 emails / week
How does River Island (UK) send volume compare?
  • 2% vs last year
  • 3% vs MailCharts

How often does River Island (UK) send discounts and promotions?

of the emails River Island (UK) sends includes a discount or promotion.

What is the day River Island (UK) sends the most emails?

is the most popular day River Island (UK) sends emails.

How long are the subject lines in River Island (UK) email campaigns?

37 characters
is the average subject line length of River Island (UK) emails.

River Island (UK) email campaigns and trends

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River Island (UK) ecommerce lifecycle campaigns and user journeys

  • Welcome series

    Start date: 20 Apr 2020
  • Cart abandonment

    Start date: 22 Apr 2020
  • Purchaser

    Start date: 19 Feb 2018

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Plan upcoming campaigns and promotions

  • Understand and track send volume and activity
  • View the most popular subject lines terms and phrases
  • Discover new and trending emojis
  • Track how often brands send discounts and promotions

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  • View end-to-end ecommerce lifecycle campaigns, like cart abandonment and post-purchase upsells.
  • Build and enhance based on the messaging, cadence and strategic patterns from thousands of top brands.

Benchmark and analyze your competition

  • Benchmark key metrics against the brands in MailCharts’ database.
  • Visualize weekly sending and promotional activity compared to last year

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