Warby Parker email marketing overview


161 6th Ave, New York, NY 10013, USA


E-commerce, Retail, Apparel & Footwear

Emails received


Warby Parker email marketing trends & campaign insights

Data from the last 90 days.

How many emails has Warby Parker sent over the past 90 days?
Warby Parker send volume
4.5 emails / week
How does Warby Parker send volume compare?
  • 2% vs last year
  • 3% vs MailCharts

How often does Warby Parker send discounts and promotions?

of the emails Warby Parker sends includes a discount or promotion.

What is the day Warby Parker sends the most emails?

is the most popular day Warby Parker sends emails.

How long are the subject lines in Warby Parker email campaigns?

23 characters
is the average subject line length of Warby Parker emails.

Warby Parker email campaigns and trends

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Warby Parker ecommerce lifecycle campaigns and user journeys

  • Welcome series

    Start date: 08 Oct 2020
  • Cart abandonment

    Start date: 08 Oct 2020
  • Purchaser

    Start date: 07 Jan 2016

MailCharts Pro plans have thousands of end-to-end ecommerce lifecycle and triggered user journeys for ecommerce brands. Build and optimize welcome emails, cart abandonment , purchase receipts, shipping notifications, and more.

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Plan upcoming campaigns and promotions

  • Understand and track send volume and activity
  • View the most popular subject lines terms and phrases
  • Discover new and trending emojis
  • Track how often brands send discounts and promotions

Optimize journeys and triggered campaigns

  • View end-to-end ecommerce lifecycle campaigns, like cart abandonment and post-purchase upsells.
  • Build and enhance based on the messaging, cadence and strategic patterns from thousands of top brands.

Benchmark and analyze your competition

  • Benchmark key metrics against the brands in MailCharts’ database.
  • Visualize weekly sending and promotional activity compared to last year

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