e.l.f. Cosmetics email marketing overview


New York, NY, USA

Emails received


Latest Email Campaigns from e.l.f. Cosmetics

e.l.f. Cosmetics email marketing trends & campaign insights

Data from the last 90 days.

How many emails has e.l.f. Cosmetics sent over the past 90 days?
e.l.f. Cosmetics send volume
6.68 emails / week
How does e.l.f. Cosmetics send volume compare?
  • 9% vs last year
  • 2% vs MailCharts

How often does e.l.f. Cosmetics send discounts and promotions?

of the emails e.l.f. Cosmetics sends includes a discount or promotion.

What is the day e.l.f. Cosmetics sends the most emails?

is the most popular day e.l.f. Cosmetics sends emails.

How long are the subject lines in e.l.f. Cosmetics email campaigns?

36 characters
is the average subject line length of e.l.f. Cosmetics emails.

e.l.f. Cosmetics email campaigns and trends

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e.l.f. Cosmetics ecommerce lifecycle campaigns and user journeys

  • Welcome series

    Start date: 07 Jun 2018
  • Cart abandonment

    Start date: 11 Oct 2020
  • Purchaser

MailCharts Pro plans have thousands of end-to-end ecommerce lifecycle and triggered user journeys for ecommerce brands. Get insights on e.l.f. Cosmetics’s marketing strategy to help you build and optimize your email sequences and user journeys.

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Plan upcoming campaigns and promotions

  • Understand and track send volume and activity
  • View the most popular subject lines terms and phrases
  • Discover new and trending emojis
  • Track how often brands send discounts and promotions

Optimize journeys and triggered campaigns

  • View end-to-end ecommerce lifecycle campaigns, like cart abandonment and post-purchase upsells.
  • Build and enhance based on the messaging, cadence and strategic patterns from thousands of top brands.

Benchmark and analyze your competition

  • Benchmark key metrics against the brands in MailCharts’ database.
  • Visualize weekly sending and promotional activity compared to last year

Get free access to email marketing data from e.l.f. Cosmetics and thousands of other brands

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